11 Reasons to Consciously, Strategically, & Deliberately Brand from the...
This will be a short article that is pointed to get you thinking about the impact of internal brand development and management for your business. You already have a brand (the collective perceptions...
View ArticleLeverage Unique Brand Vocabulary and Create Brand Distinction
Watch this short video or read the blog below to learn how the use of key words and phrases can alter the overall perceptions others have of your business brand. This brandbyte #1 is all about...
View ArticleHow to Build Your Business from the Inside Out
Moving from a ‘push’ to a ‘pull’ strategy. I read a white paper entitled Internal Branding; What is that exactly? By Allan Steinmetz, CEO of Inward Strategic Consulting, Inc. And felt compelled to add...
View ArticlePART 1: The Real Value of a Brand Advocate!
Build and leverage advocates for your brand to boost sales exponentially! Are you a brand advocate? Are you someone that will go to great lengths to let others know how much you love a particular...
View ArticlePART 2: The Real Value of a Brand Advocate!
Build and leverage advocates for your brand to boost sales exponentially! In Part 1 of this post we shared what a brand advocate is and that is someone who will go to great lengths to promote your...
View ArticleBrand Differentiation—It’s An Inside Job
3 Ways to Maximize Competitive Advantage! By Suzanne Tulien, Principal and co-Founder of The Brand Ascension Group Business innovation never ceases to amaze me! Every day I see ads that blow me away...
View ArticleThe Fine Art of Merging Brands
You may have thought of merging with another business as a growth strategy once or twice. But whether you take this route or simply partner as a Joint Venture or team up as a host beneficiary or...
View ArticleBrand Stewardship. Is It Alive In Your Company Culture?
As a customer, which we all are on almost a daily basis, have you experienced the beautiful coherence that some organizations seem to have through every step of the customer transactional process?...
View Article6 Ways Solo-preneurs Can Stay Brand Relevant in Tough Times
The time is NOW to become CLEAR of your authentic Personal Brand’s value position. A strategic message to my fellow solo-preneurs seeking ways to survive and thrive in uncertain times…. So many of us...
View ArticleLocal Consulting Firm Supports Solo-professional Businesses during COVID19,...
May 11th, 2020, Colorado Springs, CO – Local business consultant, author, and speaker, Suzanne Tulien of Brand Ascension has announced the launch of a new online course that helps solo-professionals...
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